Overview
The ASU Fundraising for Conservation Organizations course demystifies the fundraising process for conservation professionals, walking you through every stage from identifying the right donors to writing a compelling concept note and stewarding relationships for long-term impact.
- Understand the full fundraising cycle, from donor research to stewardship
- Learn to identify and approach individual, foundation, corporate, and government funders
- Build a compelling case for your conservation work in plain, donor-ready language
- Design fundable projects using logframes and Theories of Change
- Gain the confidence to make the ask and follow through after the gift
What’s Included:
- Seven lessons covering the full arc of conservation fundraising
- Hands-on project: develop a complete concept note ready to submit to a real donor
- Real-world case studies drawn from organizations of all sizes and geographies
- Practical activities including donor profiling, elevator pitch drafting, and logframe building
- Resources and tools for ongoing donor research beyond the course
- Insider insights from leaders in the field
Whether you're new to fundraising or looking to strengthen your organization's approach, this course gives you a repeatable structure you can apply immediately for significant and meaningful results.
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Certificate program
This course is a part of the following certificate program:
Who this course is designed for
- Project coordinators and other project staff at conservation NGOs
- New or soon-to-be project managers at conservation NGOs
- Project managers from other sectors entering the conservation space
- Program and grants managers navigating across project portfolios
- MEL and organizational capacity specialists interested in strengthening project delivery systems
Outcomes
By the end of this course, you’ll be able to:
- Translate project design and proposal documents into adaptive, activity-based work plans
- Diagnose financial, operational and contextual risks across a project lifecycle and assess likelihood and impact
- Apply scenario planning and adaptive management principles to maintain progress when conditions change
- Communicate proactively with donors, partners, and leadership during disruption
- Produce a practical risk and uncertainty management plan for a real or representative conservation project
Practical skills you will develop
This program equips learners with vital skills to thrive in today's complex workforce. Key skills include:
Program support
Have additional questions?
Please reach out directly to conservationfuturesacademy@asu.edu for all course content related questions.
Instructors
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