Business Strategy in Changing Environments
Develop critical thinking and strategic analysis capabilities to assess competitive environments, identify opportunities and formulate winning business strategies.
$229
Total: Course cost
2.5 hours to complete
4 modules
Online - self-paced
Learning modality
Earn a credential
View credential
$229
Total: Course cost
2.5 hours to complete
4 modules
Online - self-paced
Learning modality
Earn a credential
View credential
$229
Total: Course cost
2.5 hours to complete
4 modules
Online - self-paced
Learning modality
Earn a credential
View credential
$229
Total: Course cost
2.5 hours to complete
Duration
Online - self-paced
Overview
Master the fundamentals of strategic management by learning how to assess and respond to the internal and external environments that influence business success. This course equips learners with tools and frameworks to evaluate competitive landscapes, political and economic factors and organizational capabilities.
Key topics include environmental scanning, situational analysis, competitive positioning and the different stages and types of strategy. By the end of the course, participants will be able to develop thoughtful, adaptable strategies that align with organizational goals and respond effectively to changing conditions.
Key Benefits:
- Distinguish between strategic analysis and strategic management
- Apply PESTEL and Porter’s Five Forces frameworks
- Understand competitive advantage creation and sustainability
What's Included:
- Expert instruction on strategic thinking for managers
- Comprehensive environmental analysis tools and techniques
- Competitive strategy frameworks including Porter’s generic strategies
- Situational analysis methods for strategic decision-making
Build the analytical foundation necessary for strategic leadership.
Course Modules
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Certificate program
This course is a part of the following certificate program:
Who this course is designed for
- Business professionals seeking strategic thinking capabilities
- Managers responsible for competitive analysis and market positioning
- Entrepreneurs developing business strategies for new ventures
- Consultants advising clients on competitive strategy
- Professionals transitioning into strategic planning roles
- Anyone building foundational skills in business strategy
Outcomes
By the end of this course, you’ll be able to:
- Explain the importance of critical thinking for managers in strategic decision-making
- Differentiate between strategic analysis and strategic management processes
- Identify and analyze external and internal factors affecting business strategy
- Explain competitive advantage and how organizations sustain it
- Apply PESTEL and Porter’s Five Forces to analyze industry environments
- Distinguish between Porter’s generic competitive strategies
- Explain stages of strategy formulation and implementation
- Apply situational analysis tools to strategic decision scenarios
Connect with our team
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