Survey Researchers

Marketing, Sales and ServiceO*NET 19-3022.00United States

Plan, develop, or conduct surveys. May analyze and interpret the meaning of survey data, determine survey objectives, or suggest or test question wording.

COMING SOON See related ASU learning
Median annual earnings
$66,631

50th percentile, United States

Projected change
−0.6%

2025 to 2035

Typical education
Bachelor's degree

50% of the workforce

Employment
9.84K jobs

Growing to 9.78K by 2035

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Compare nationwide estimates with state or county job-market data.

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Build the skills

ASU learning related to this career

These courses and certificates are connected through catalog career relationships and Lightcast skill tags.

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The work

What survey researchers do

Tasks reported for this occupation, ordered by how often they come up in the role.

  • Conduct surveys and collect data, using methods such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, literature reviews, and file reviews.
  • Prepare and present summaries and analyses of survey data, including tables, graphs, and fact sheets that describe survey techniques and results.
  • Consult with clients to identify survey needs and specific requirements, such as special samples.
  • Determine and specify details of survey projects, including sources of information, procedures to be used, and the design of survey instruments and materials.
  • Support, plan, and coordinate operations for single or multiple surveys.
  • Monitor and evaluate survey progress and performance, using sample disposition reports and response rate calculations.
  • Collaborate with other researchers in the planning, implementation, and evaluation of surveys.
  • Conduct research to gather information about survey topics.
  • Direct and review the work of staff members, including survey support staff and interviewers who gather survey data.
  • Direct updates and changes in survey implementation and methods.
  • Produce documentation of the questionnaire development process, data collection methods, sampling designs, and decisions related to sample statistical weighting.
  • Write proposals to win new projects.
  • Review, classify, and record survey data in preparation for computer analysis.
  • Analyze data from surveys, old records, or case studies, using statistical software.
  • Write training manuals to be used by survey interviewers.
  • Hire and train recruiters and data collectors.

Pay and outlook

What the job pays and where it is heading

Annual earnings range

Reported earnings by percentile, United States

10th percentile
$36,241
25th percentile
$48,570
50th percentile
$66,631
75th percentile
$97,569
90th percentile
$132,946

The gold marker shows the median. Half earn more than $66,631 and half earn less.

Employment outlook

2025 to 2035 projection

−0.6%projected to decline
20259,836 jobs
2035 projected9,779 jobs

57 fewer positions over the decade, before replacement hiring.

Preparation

Education levels

What people currently working in the career hold. These are not entry requirements.

Bachelor's degree
50%
Master's or Professional degree
46.2%
Doctoral degree or more
3.9%

Skills

Skills employers ask for

Technical skills appearing most often in job postings for this occupation.

  • Data Collection
  • Surveys
  • Data Analysis
  • R (Programming Language)
  • Data Entry
  • Data Management
  • Statistics
  • Project Management
  • Survey Data Collection
  • Psychology
  • Social Sciences
  • Python (Programming Language)
  • Market Research
  • Institutional Review Board (IRB)
  • SPSS (Statistical Software)
  • Data Visualization
  • Marketing
  • Focus Group
  • Survey Research
  • Data Quality

How the work gets done

Core competencies

Broad capabilities associated with strong performance in this occupation.

Critical Thinking
Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
Reading Comprehension
Understanding written sentences and paragraphs in work-related documents.
Writing
Communicating effectively in writing as appropriate for the needs of the audience.
Active Listening
Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Speaking
Talking to others to convey information effectively.
Mathematics
Using mathematics to solve problems.
Active Learning
Understanding the implications of new information for both current and future problem-solving and decision-making.
Complex Problem Solving
Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
Judgment and Decision Making
Considering the relative costs and benefits of potential actions to choose the most appropriate one.
Coordination
Adjusting actions in relation to others' actions.
Learning Strategies
Selecting and using training/instructional methods and procedures appropriate for the situation when learning or teaching new things.
Systems Evaluation
Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.
Systems Analysis
Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.
Time Management
Managing one's own time and the time of others.
Monitoring
Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
Social Perceptiveness
Being aware of others' reactions and understanding why they react as they do.
Service Orientation
Actively looking for ways to help people.
Instructing
Teaching others how to do something.
Persuasion
Persuading others to change their minds or behavior.
Management of Personnel Resources
Motivating, developing, and directing people as they work, identifying the best people for the job.

In the market

Job titles and employers

Recent job postings in United States

Common job titles

  1. 01Research Specialists90 postings
  2. 02Feasibility Managers55 postings
  3. 03Research Coordinators47 postings
  4. 04Survey Managers34 postings
  5. 05Data Collection Specialists28 postings
  6. 06Study Managers27 postings
  7. 07Geography Teachers24 postings
  8. 08Researchers24 postings
  9. 09Survey Researchers16 postings
  10. 10Market Researchers14 postings
  11. 11Research Area Specialists14 postings
  12. 12Research Support Specialists14 postings
  13. 13Research Teaching Specialists13 postings
  14. 14Study Start Up Specialists12 postings
  15. 15Survey Interns12 postings
  16. 16Field Representatives11 postings
  17. 17Nurse Epidemiologists10 postings
  18. 18Research and Innovation Managers10 postings
  19. 19Evaluation Specialists9 postings
  20. 20Governor's Interns9 postings

Top employers

  1. 01PayPal109 postings
  2. 02Parexel54 postings
  3. 03Ipsos39 postings
  4. 04American Institutes For Research30 postings
  5. 05Leidos26 postings
  6. 06University of Minnesota23 postings
  7. 07Herc19 postings
  8. 08University Of Michigan19 postings
  9. 09Mystery Shopping Service17 postings
  10. 10JLL16 postings
  11. 11Lionbridge15 postings
  12. 12University of Florida14 postings
  13. 13Integration.Ag13 postings
  14. 14Medix™12 postings
  15. 15Robert Half12 postings
  16. 16Boston Public Health Commission11 postings
  17. 17Johns Hopkins University11 postings
  18. 18Kalibrate11 postings
  19. 19Rutgers University11 postings
  20. 20University of California10 postings

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